LITTLE ROCK – The Arkansas Department of Parks, Heritage and Tourism has hired Jeff LeMaster to be its chief of communications. The chief of communications at ADPHT oversees all communications, marketing, public relations and media relations activities at the department. LeMaster will begin in the role on Jan. 3 at a salary of $74,094.

“Jeff brings to our department his excellent ability as a communicator and a passion for the qualities, locations and experiences that make Arkansas a compelling place to live and visit,” said Stacy Hurst, Secretary of ADPHT. “We are excited to bring him on board to lead our communications efforts.”

LeMaster joins ADPHT after working the past 3 ½ years at the Arkansas Department of Energy and Environment, during which time he served in several roles, most recently as ADEE’s director of Enterprise Services. Before his move to state government in 2018, he spent the previous five years as the director of communications and marketing for the Winthrop Rockefeller Institute atop Petit Jean Mountain. The first 7 ½ years of LeMaster’s career involved working for newspapers in central Arkansas, including the Arkansas Democrat-Gazette from 2005 to 2011.

jeff lemaster
Jeff LeMaster

LeMaster described his new role as “the best communications job in Arkansas.”

“There is so much about Arkansas to explore, engage and fall in love with,” LeMaster said. “I look forward to working with the immensely talented communications team at Parks, Heritage and Tourism as we seek out and tell the stories of Arkansas’s rich culture, attractions, history, and diverse and fascinating cast of people.”

LeMaster holds a Bachelor of Science degree in journalism and a Master of Science degree in leadership, both from John Brown University.

About Arkansas State Parks
Arkansas State Parks is a division of the Arkansas Department of Parks, Heritage, and Tourism. Arkansas state parks and museums cover 54,400 acres of forest, wetlands, fish and wildlife habitat, outdoor recreation facilities, and unique historic and cultural resources. The system includes 1,100 buildings (including 183 historic structures), six National Historic Landmarks, a National Natural Landmark, 16 sites on the National Register of Historic Places, and War Memorial Stadium.

The state parks have 1,800 campsites, 1,050 picnic sites, 208 cabins, five lodges, and 415 miles of trails. Eight million visitors annually come from all regions of the country. Park staffs provide over 42,000 education programs, activities, and special events to more than 700,000 participants each year.
Established in 1923, Arkansas State Parks preserve special places for future generations, provide quality recreation and education opportunities, enhance the state’s economy through tourism, and provide leadership in resource conservation. Connect with us on FacebookInstagramTwitter, and visit ArkansasStateParks.com and ArkansasStateParks.com/media to learn more about everything we have to offer. 

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